UNBIASED

How Unbiased Works

Paste any article, speech, editorial, or opinion piece. Unbiased runs three independent analyses and returns a structured report in seconds — scored, sourced, and ready to discuss.

Three Independent Scores

Each piece of text is evaluated across three dimensions simultaneously — emotional bias, logical integrity, and source credibility. These scores are independent by design.

A piece can be factually well-sourced but emotionally manipulative. It can be logically sound but politically framed. No single score tells the whole story — that's the point.

The Editorial Standard

Our emotional bias detection uses a five-layer framework developed specifically for media literacy analysis:

Lexical Bias

Individual words chosen for emotional charge rather than precision — "radical," "catastrophic," "regime."

Phrasal Framing

Multi-word constructions that embed assumptions before an argument is made — "job-killing regulation," "open-border agenda."

Omission of Agency

Passive constructions that obscure who is responsible for an action — "mistakes were made," "families were separated."

Outrage Priming

Language designed to provoke emotional reaction before critical thinking can engage — fear, disgust, moral outrage.

Logical Fallacy

Flawed reasoning patterns that mislead through structure rather than content — Straw Man, False Dichotomy, Appeal to Fear.

What We Score — And What We Don't

Fallacy detection is scored against the author's own reasoning only. Quoted text and attributed statements are excluded — if a politician says something manipulative and a journalist quotes it accurately, the journalist isn't penalized.

Source credibility combines real-time article-level analysis with outlet-level reliability data from Media Bias/Fact Check and AllSides — the same sources used by journalists and academic researchers.

Political Lean

Political lean is detected through linguistic and framing analysis — not keyword matching. The presence of words like "liberal" or "conservative" doesn't determine a lean score. The analysis evaluates how arguments are structured, which perspectives are centered, and whose voices are amplified or omitted.

Analysis Report

Every analysis produces a downloadable Analysis Report — a structured analysis certificate showing all three scores, flagged language with explanations and neutral alternatives, detected fallacies, a full neutral rewrite, and source credibility breakdown. Designed to be submitted, printed, or shared.

No analysis is perfect. The Editorial Standard is a starting point for critical thinking — not a final verdict. Use it to ask better questions, not to end the conversation.